A pre-launch lookbook of everything the Bourbon State of Mind brand is building. Cocktail goods, gift boxes, merch, and memberships.
About this list. · Nothing on this page ships today. The novel and the soundtrack land in twenty-twenty-six. The first bottle comes off the rick in twenty-thirty. The gift line is being built now in between.
Anything with a Reserve button lets you put your name in the book. First in is first out.
The things that come out of the house first. Low shipping drag, high margin, strong story. Priority reservations open before anyone else.
Three hundred recipes from Cora's hand. Three editions: paperback, hardcover, and a leather edition limited to one hundred.
Reservations Open · Spring 2026 See the BookOrange, cherry, apple. Clean shipping, long shelf life, restaurant finish on every home drink.
Phase One · 2026 ReservePrecision bitters that travel. No bottles, no leaks. Drops into any cocktail.
Phase One · 2026 ReserveThe hero box. Glass, garnish, bitters, challenge coin, flavor card. Packs like a gift, reads like a story.
Phase One · 2026 ReserveHats, tees, the challenge coin. Drop model, built for scarcity.
Phase One · 2026 ReservePDF passport for your pours. Tasting grid, rating scale, barrel tracker. Pure download.
Available Immediately at Launch ReserveSubscription box. One garnish, one consumable, one collectible, one small surprise. Every month.
Opens Fall 2026 Hold My PlaceFine-grain sugar infused and barrel-char-kissed. Rim a glass, dust a pie, finish a steak.
Phase One · 2026 ReserveFlask, rocks glass, patch, engraved card. Low MOQ, short lead time, easy yes.
Phase One · 2026 ReserveBourbon bottle label designs you can brand yourself. For weddings, gifts, small batches.
Available Immediately at Launch ReserveGarnish kit, bitters tablets, branded stirrer, and a flavor wheel. Everything for your first cocktail night.
Phase One · 2026 ReserveThe working tools of a good pour. Garnishes, bitters, pour spouts, and the small things that make a drink look intentional.
Sugar and cinnamon stir sticks. Edible garnish that dissolves into your drink.
Pre-Launch · 2026ReserveA tactile tasting guide. Regional notes, common descriptors, space to write your own.
Phase One · 2026ReserveLaser-etched stainless. For the bottle that lives on your bar cart.
Phase Two · 2026ReserveHeavy-bottomed tumblers with the Reed House crest. Sold in pairs.
Phase Two · 2026ReserveBarrel, bullet, and large cube shapes. Silicone, easy release, single pour per mold.
Phase Two · 2026ReserveA small metal clip for your hat brim. Shape of a tasting glass. For the whiskey traveler.
Phase One · 2026ReserveRubs, salts, chips, and sauces built on bourbon and barrel wood. For the grill and the smoker.
Charred barrel dust blended with peppercorn, brown sugar, and smoked paprika.
Phase One · 2026ReserveFlake salt smoked over retired bourbon barrel staves. Finishing salt for steaks and cocktails.
Phase One · 2026ReserveWooden-handled BSM branding iron. For steaks, pies, and wood signs.
Phase Two · 2026ReserveChips cut from actual retired bourbon barrels. One pound per pack.
Phase One · 2026ReserveDehydrated dry glaze in three flavors. Add water, brush on in the last ten minutes.
Phase Two · 2026ReserveMolasses, bourbon, black pepper, and barrel smoke. Small-batch, bottled by hand.
Phase Three · 2027ReserveSmall-batch sweets, infusions, and pantry goods built on bourbon or barrel wood.
Bourbon-infused cane sugar cubes for old fashioneds. One cube per drink.
Phase One · 2026ReserveShelf-stable cultured butter with bourbon and brown sugar. Sprinkle on popcorn, steaks, pancakes.
Phase One · 2026ReserveSingle-serve hot cocoa with bourbon sugar and a cinnamon stick. Winter only.
Fall 2026ReserveGrade A maple from Vermont, infused with small-batch bourbon. Breakfast on a different level.
Phase Two · 2026ReserveSingle-origin beans rested in used bourbon barrels for sixty days.
Phase Two · 2026ReserveHand-poured caramel bark with crushed pecans and bourbon salt.
Phase Two · 2026ReserveCurated bundles at a few price points. Every box tells a different story on the front.
The birthday box. Bourbon candle, etched glass, year-specific coin.
Phase One · 2026ReserveThe collector's box. Numbered, boxed, and sealed. Veteran-first release.
Phase Two · 2026ReserveTwo etched glasses, sugar stirrers, garnish kit, and a pair of tasting cards.
Phase One · 2026ReserveFour glasses, scorecards, flavor wheel, and pour-sizing guide. Made for a tasting of four.
Phase Two · 2026ReserveRed, white, and bourbon. Seasonal drop for November and December only.
Holidays 2026ReserveThe things you wear, carry, or pin. Small drops, rotating designs, no restocks on the numbered pieces.
Heavy cast brass with oxblood enamel. Numbered series, limited to 500 per design.
Phase One · 2026ReserveThree pins per set, rotating quarterly. Reed House crest, whiskey glass, the seal.
Phase Two · 2026ReserveMorale patch collection with hook-and-loop backing. Four designs, rotating drops.
Phase Two · 2026ReserveFull-grain leather sleeve that fits any Glencairn glass. Embossed BSM crest.
Phase Two · 2026ReserveThings that ship over email. No inventory, no waiting.
Printable PDF logbook. Track pours, distilleries, tasting notes, and a personal top ten.
Available Immediately at LaunchReservePrint-ready tasting wheel. One page, seven categories, thirty-five descriptors.
Available Immediately at LaunchReserveCanva templates for custom bourbon bottle labels. Wedding, retirement, housewarming.
Available Immediately at LaunchReserveA mini-course and printable scorecards for hosting your own bourbon tasting at home.
Spring 2026ReserveRecurring boxes, private drops, and members-only access. Lower quantities, higher signal.
Private membership group. Early access to drops, quarterly coin, private newsletter.
Opens Fall 2026Hold My PlaceOne box every month. Garnish, consumable, collectible, and a small object.
Opens Fall 2026Hold My PlaceA bigger drop, four times a year. Glassware, limited-edition coin, rare consumable.
Winter 2026Hold My PlaceThe first hundred members. Lifetime discount, numbered badge, first name on the first barrel.
Opens Winter 2026Hold My PlaceOne new challenge coin every quarter. Numbered, themed, exclusive to members.
Opens Fall 2026Hold My PlaceA free digital newsletter. Monthly letter, one cocktail, one song, one chapter excerpt.
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